Horizon Media Group

We know what you're thinking, but there's a lot more to targeted mail than getting postcards from Publishers Clearinghouse every other day. For instance, did you know it's still one of the most effective ways of reaching your customers? I bet you didn't know that did you? Well, now you do. Direct mail can be a way to create personalized, targeted communication channels for both new an existing customers.

Print is still a dominating force in modern marketing. A well designed print piece will also catch and hold peoples' attention. We've noticed that the *they* that talk down print, are almost always the folks that don't offer it as an option. Print isn't easy. It takes a large investment, a lot of space, and a dedicated staff that understand what it takes to get ink on the page.

When we decided to print big, we went really, really big. Like ten and one half foot wide big. Like printing directly onto a door big. Of course, once you can print big, it becomes blase, so we also decided we should be able to cut things out into shapes. Sometimes it's easy shapes, sometimes it's complicated shapes, but it's always fun. We've printed dinosaur shaped birthday cards and life-sized cutouts of famous people. We've printed hundreds of banners for all sorts of things.

Sometimes we do things that don't fit the usual categories for a design shop. Sometimes its a blog, sometimes a video, sometimes it involves apologies and a tetanus shot. We've decided to document some of these things. A Note about Failure Some days you find you just can't get there from here. Despite your best efforts, the work your doing doesn't connect with the client.