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A complete-service agency wrapped in a freelance designer. Attentive to detail with unequaled passion. Completely and utterly obsessed with all things design.
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A yearly concert event was the center piece of a large fundraising effort for Camphill, a non-profit embracing individuals with special needs. Camphill needed numerous marketing pieces that spoke to the their unique philosophy and culture. Prior to any designs hitting the page, an authentic brand positioning was established that was relevant to those with special needs, their families, volunteers and potential donors.
The creative solution provides a careful balance of the American theme with the product's dependability. The oil drop acts as a framing vehicle for content, while the American flag stripes are screened in the background to provide enough patriotism without over-whelming the product label. The design elements are carried out to many different form factors of the product.
A unique choose-your-own risque adventure online game was proposed that would be supported by dynamic banner ads that were the first impression and interaction with the brand. The creative messaging, imagery and animation were targeted to younger socialites.
Using the logo and the concept of Gravity, a design aesthetic was developed that utilizes a horizon-like curve to create a header, while the other design elements on the page integrate well with Apple Computer's branding and product design. The new, more user-friendly Gravity website has increased awareness to both current and prospective clients. Search engine rankings have also spiked, with Gravity placing within the top 3 for most relevant company keywords.
AOS Thermal Compounds out-dated website did not accurately reflect the innovative and patent-pending products of AOS. Prior to any design work, a new brand messaging platform, A Personal Touch to Thermal Grease, was developed that spoke to AOS's superior products, customer service and custom formulation abilities.
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